Spark Hudson Integrates NetSuite to Accelerate Growth and Transform Operations

FOR IMMEDIATE RELEASE

WASHINGTON, DC – Spark Hudson announced it has finalized its selection with Oracle NetSuite’s innovative Enterprise Resource Planning (ERP) solution to support business growth.   Implementation is scheduled to begin in January 2025, following months of collaborative discussions focused on strategy and framework development.

Spark Hudson, the lodging industry’s newest contender in hotel advisory, development, and operational management, is redefining the industry through intense focus on three core pillars: People, Processes, and Platforms – empowering skilled professionals, employing best-in-class practices, and leveraging cutting-edge technology as a key differentiator. Will Perry, Co-Founding Principal, said, “our three pillars of success are not just talking points, we believe in investing resources that enable us to deliver on our promises to all our stakeholders.”  NetSuite represents a major investment in the Company’s infrastructure which will enable Spark Hudson to deliver institutional grade results in a highly efficient manner while having the ability to scale even faster.

“The lodging industry is one of the most complicated forms of real estate, and at Spark Hudson, we’re committed to leading our clients through its unique complexities with precision and insight,” said Ruben Ortega, Co-Founding Principal of Spark Hudson. “By integrating NetSuite’s state-of-the-art ERP system, we’re taking a massive leap forward in our ability to empower clients with proactive strategies, customized financial reports, and actionable data insights that are tailored specifically to their needs—not just prepackaged solutions.”

NetSuite ERP’s powerful capabilities will enable Spark Hudson to synthesize and analyze data with greater accuracy and speed, allowing the firm to deliver bespoke solutions that align directly with each client’s strategic goals. Ortega emphasized, “Listening to our clients and understanding their unique challenges is at the core of our culture. This partnership reinforces our commitment to putting clients at the center of everything we do and providing the resources they need to succeed.”

Spark Hudson’s integration of NetSuite is more than just a technology upgrade—it’s a testament to the firm’s dedication to innovation and excellence in serving the lodging industry. With this enhanced capability, Spark Hudson continues to set the standard as the trusted partner for navigating the complexities of the lodging industry.

Perry added, “working with the Oracle team, we will strategically deploy NetSuite in every phase of our business, from project management of new hotels to daily analytics of hotel performance. Once we complete the core build out of the accounting and project management platforms, we will then implement NetSuite Planning and Budgeting in the fourth quarter for budget and capital planning.”

About Spark Hudson

Spark Hudson Advisors and its affiliates were founded in 2022 by industry veterans, William Perry and Ruben Ortega.  The firm is a professional services company focused on hotel financial advisory, hotel development, third party hotel management, revenue management and accounting for hire services. Spark Hudson operates throughout the United States and Canada.  For more information on Spark Hudson, visit www.sparkhudson.com.

Trademarks
Spark Hudson is the trademark of Spark Hudson Advisors, LLC.