About Us
Spark Hudson is a hotel management company and advisory firm providing services across operations, revenue strategy, financial accounting, and asset management. The firm was founded by industry executives William Perry and Ruben Ortega, and is focused on delivering above-market returns on hotel real estate assets by leveraging the Firm’s collective experience in global operational experience, industry best practices, and intellectual knowledge to clients who own and operate branded and non-branded assets in domestic and international environments.
We are a values-driven organization with a comprehensive approach to pursuing excellence in all disciplines of hotel ownership and operation focused on delivering and building exceptional long-term value for its clients.
Brands We’ve Worked With
Find your Spark
Our Promise
We develop professionals, create sustainable infrastructure, and inspire innovation in the communities where we operate by promoting unrivaled Environmental, Social, and Corporate Governance practices.
Our Vision
Our vision is to be exceptional stewards of the Capital we are privileged to lead.
Our focus is to create stable and ever-increasing value for all stakeholders through the delivery of strong financial performance, superior growth of asset values, transparent communication, and exceptional organizational governance.
We will deploy resources in a manner which provides our people, assets, and partners with a prevailing competitive advantage.
We will continuously attract, hire, and develop highly talented people who will utilize state of the art technology to create prosperity for all stakeholders.
Our Mission
Pursue excellence with best practices and industry standards.
Create value in people, property, and ideas.
Cultivate a safe and ethical environment where integrity can thrive.
Fair and responsible remuneration to foster achievement and growth.
Lead with data-driven business decisions rather than emotion.
Prioritize mental health through personal support and wellness activities.
Empower our team to listen, own, and resolve stakeholder problems.
Collaborate as a team to deliver results.
Respect individual dignity, champion Diversity, Equity, and Inclusion.
Embrace humility, staying focused on the purpose of our work.